Metaphors for Business

Wednesday, 22 July 2009 10:15 by kpotvin

Here are two recent examples of how using seemingly unrelated subjects like bike riding or card playing can effectively convey valuable business lessons.First, read this interview with Annie Duke, professional poker player recently seen on The Celebrity Apprentice.  She speaks with USA Today management reporter Del Jones about parallels between playing poker and conducting business.  Think bluffing, negotiation, perceptions, risk and more.

Second, best-selling author Seth Godin writes about business lessons learned from riding a bike.  He says, “It’s very difficult to improve your performance on the downhills.”  He uses this as an effective metaphor for why tough times (difficult circumstances, the unexpected, poor economy) often provide the most significant opportunities.

Trying to convey a business lesson or philosophy to employees, customers or others?  Use a metaphor.

 

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July 31. 2009 13:15

devix

Nice information

devix

August 2. 2009 13:05

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I think you make good idea, thanks for taking the time to sharing this with us

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August 11. 2009 21:33

Business plan

How can bike riding or card playing can effectively convey valuable business lessons ? Thats my question I am interested to learn about this business.

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August 14. 2009 09:20

kpotvin

In answer to your question about how bike riding or card playing can convey business lessons, here is an example. In his post, Seth Godin uses the biking metaphor to remind us that the "uphill" part of the journey, although difficult, can be the most rewarding. As he says, that is "where the work is, the fun is, the most improvement is." He uses the uphill image as a way to say that there is opportunity when the going gets rough so take advantage of a down economy...appreciate the chance to transform an angry customer into a happy one, etc. Using a metaphor can help you explain a concept in a concise and memorable way.

kpotvin

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September 5. 2010 12:25