Last night while attending a Monarchs Hockey Game (a PTA sponsored event for the kids), I was reminded of a quote by ice hockey great Wayne Gretzky:  "A good hockey player plays where the puck is.  A great hockey player plays where the puck is going to be."  This sentiment is extremely relevant to the business world today.  Lately, the puck has been moving pretty fast and anyone who isn't thinking about the long term is going to miss it.  Those who move ahead with creativity and focus will have a better chance of being in just the right spot once the economy rebounds.